Curating certified treasures
Established 1937
Pure Vedic Gems Pvt. Ltd. is India's oldest and most trusted name for genuine Astro-Jyotish gemstones, finest quality authentic Rudrakshas, world renowned genuine Vedic astrologers, custom Vedic jewellery manufacturing, and in-house Vedic research centre and Vedic Temple setup for Purification and Energization rituals as per ancient scriptures – a four-generation family legacy now serving 40+ countries worldwide.
Founded in Lahore in 1937 by Late Shri Gandaram Mehra, our journey spans over 87 years of uncompromising quality, certified astro-gemology, oldest experience and Vedic wisdom. Every gemstone and rudraksha we offer is individually sourced, lab-tested, and purified & energized – ensuring that what reaches you is nothing short of the finest.
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Founder
Late Shri Gandaram Mehra
Lahore, 1937
Ever since its foundation in Lahore (now Pakistan), Shakti Dia Gems' focus has always been on perfection. In 1937, its founder Late Shri Gandaram Mehra entered the gems and jewellery business, and since then, there has been no looking back.
Shakti Dia Gems Pvt. Ltd. rapidly established a reputation for absolute reliability and exquisite craftsmanship. Today, through its evolution into Pure Vedic Gems Pvt. Ltd., it is a name that has won the trust of over three generations of jewellery and gemstone lovers across India and the world.
The legacy traces its roots to Late Shri Gandaram Mehra, whose brilliance was matched only by the gems, jewellery and diamonds he perfected. His son Mr. Vimal Mehra followed his footsteps and then his grandson Mr. Vikas Mehra — a Certified Astro-Gemologist and Vedic Sciences expert — inherited his mastery and integrity, becoming legends in their own right. The latest generation joining the family's legacy and taking the name to new heights is Mr. Vrayas Mehra (GIA Certified Gemologist).
A timeless journey of values, vision, and excellence since 1937.
Lahore (now Pakistan)
EST. 1937
In 1937, our founder Late Shri Gandaram Mehra entered the gems and jewellery business in Lahore, laying the foundation of a legacy built on perfection, absolute reliability, and exquisite craftsmanship.
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New Delhi, India
1960s
Shri Vimal Mehra strengthened sourcing networks, expanded retail and wholesale operations, and instilled the culture of honest gemstone advice and transparency that became the family hallmark.
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Delhi, India
1990s–PRESENT
Certified Gemologist and Jewellery Designer (GIA, IIG, EGL), Mr. Vikas Mehra merged modern gem science with ancient Vedic astrology, introducing lab certification, Rudraksha testing, Vedic energization, and digital commerce.
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Worldwide
TODAY
The fourth generation continues the family legacy, bringing global digital access, consultation-first guidance, gem-to-jewellery configuration, and the same uncompromising standard of purity and authenticity.
Mr. Vikas Mehra (Director of Pure Vedic Gems Pvt. Ltd.), is a stern believer, follower, and researcher of Ancient Vedic Karmic Remedies — like Yagya, Mantra, Yantra, Yoga, Daan, Ayurveda, and Ratna and Rudraksha Dharana (healing with Vedic Astro-Planetary Gemstones and Rudrakshas).
He has been researching these ancient sciences of Vedic healing practiced by our sacred ancestors (Vedic Scholars and Seers) for thousands of years, and is committed to providing everyone these ancient remedies in the most genuine, accurate, effective, and authentic form.
He is also blessed with the astrological configuration in his horoscope required to have a keen interest and deep understanding of these ancient alternative healing sciences and occult practices.
Four generations of trust and excellence in the gemstone industry.
Safe, discreet and fully insured worldwide delivery.
Certified by Indian Govt. labs & international reputed laboratories.
Complete in-house Vedic poojas & energization as per ancient rituals.
Research-based guidance from ancient sacred Vedic scriptures.
Authentic consultation by world renowned Vedic astrologers.
Pure Vedic Gems Pvt. Ltd. is associated with all kinds of gems, diamonds, spiritual healing products and jewellery from generations and is the leading company in precious and semi-precious gems, diamonds, and Rudrakshas at the most genuine prices.
We are backed by GIA, EGL, and IIG Graduates, Certified Jewellery Designers, and experienced Ancient Vedic Astrological Remedial Experts. Our core work includes 01 certified natural Navaratna & Uparatna Jyotish gemstones, 02 original finest quality Rudrakshas from 1 to 21 Mukhi including rare malas, 03 providing genuine yagya therapy services, 04 gemstones, Rudrakshas and yagya recommendation by Learned Vedic astrologers, 05 making of custom Astro-Rashi jewellery, and 06 gemstone purification, energization, puja, and authentic ritual services.
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Our gems and Rudrakshas are sourced directly from the mines, gem manufacturers, and Rudraksha farms — cutting out all middlemen and passing the price benefit directly to our customers.
Direct sourcing eliminates brokers and commission agents.
Each gem is personally examined before it enters our collection.
Every stone is traceable and verified before it reaches you.
All our gemstones are certified only by reputed internationally recognized laboratories that clearly state the stones are guaranteed natural and untreated.
We also provide origin certificates from labs like GIA, GRS, IGI, GII, and AIGS confirming the geographic origin of premium stones.
All Rudrakshas are individually tested by the most authentic Rudraksha Testing Labs using X-Ray tests(internal seed verification), microscopic examination (for artificial Mukhis), and temperature & magnetic tests (energy/aura verification).
All our gemstones and Rudrakshas are purified and energized by Ancient Vedic Planetary and Pauranic Rudra Mantras to potentiate their positive healing powers. Energization includes gotra, rashi, wearing rituals, and recorded puja services.
Every Rudraksha undergoes a rigorous 3-stage testing protocol: X-Ray scan to verify internal seeds, microscopic examination to detect artificial mukhi creation, and temperature and magnetic energy tests to verify aura and healing power.
Pure Vedic Gems has no other branches except at its official contact locations and has not granted franchise rights to anyone using the Pure Vedic Gems name or similar names. Beware of imitators.
Our work is built around disciplined choices: never compromise the stone, never overpromise the remedy, and never let a customer make a spiritual purchase without clarity.
Purity Over Profit
We understand the value of your investment and the importance of a gemstone in your life. 100% purity always precedes monetary value.
Honest Consultations
Our certified gemologists give honest, impartial guidance on gem quality, suitability, and effect — no sales pressure, only truth.
Complete Transparency
Every transaction is backed by lab-certified identification reports. What you see is exactly what you get — no exceptions.
Customer Assurance
Free gem testing, energization, post-purchase support, and follow-up guidance. Your satisfaction and benefit are our measure of success.
Saket, New Delhi
FF-32, MGF Metropolitan Mall, Opposite Saket (Lawyers) Court, Distt. Centre Saket, New Delhi-110017, India. Nearest Metro: Malviya Nagar (Yellow Line). Retail, wholesale, and export hub for PURE VEDIC GEMS PVT. LTD.
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Sultanpur, Delhi
Pure Vedic Science and Research Centre, CRC Design Centre Road, Near Shiv Shakti Temple, Nearby Sultanpur Metro Station, Delhi, Bharat — 110030. Nearest Metro: Sultanpur (Yellow Line). Gems, Rudraksha, yagya, healing therapy, Vedic astrology, research, and energizing centre.
Locate on MapHounslow, London
Juniper Court, Hanworth Road, Hounslow, TW3 3TL, United Kingdom. Appointment-based support for overseas clients through official Pure Vedic Gems UK channels.
Locate on MapShare your birth details or concern with our experts. Our certified gemologists and Vedic astrologers will guide you on whether you need a gemstone, Rudraksha, puja, yagya, yantra, mantra, or jewellery — or perhaps no purchase at all.
+91-9310172512
+44-7831491778
+971-526686526